The idea was actually born when two friends were talking at 2 AM trying to figure out ways to create a business that would help ease the lives of people.
One friend said "everyone is already doing everything"
the other said "if everyone is already being humans, it's time to a be little astronaut and venture beyond the horizons"
and that's it. that's how the name came up and became our core motto, of being unique, different and going beyond.